Category: nonfiction

  • Competitive Edge

    Competitive Edge

    Building competitive edge into your products is more complex than ‘more is better’.

  • Hierarchy of Product Features

    Hierarchy of Product Features

    This hierarchical view of your product’s features will help in prioritizing new feature development.

  • Knowing When to Stop

    Knowing When to Stop

    Giving up is hard to do, even in product development.

  • Get Intimate With Your Products

    Get Intimate With Your Products

    Do you really think about the ways in which your user interact with your products?

  • Be Careful What You Wish For…

    Be Careful What You Wish For…

    …or why the most obvious questions are oft ignored

  • What Does Your Product Really Do?

    What Does Your Product Really Do?

    The old sales adage of “you are not selling drills, you are selling holes” is good to remember, sadly few of us do

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