Tag: customer

  • Who’s your hero, David Bowie?

    Who’s your hero, David Bowie?

    Who’s your hero Mr Product Manager?

  • Taxing Brands

    Taxing Brands

    Do your tax lawyers and brand marketers agree strategy?

  • Adoption and e-books

    Adoption and e-books

    Adoption is a lot more tricky than we like to think

  • Hearing Customer Needs

    Hearing Customer Needs

    What Steve Jobs said and Henry Ford didn’t

  • Quality Broadcasting

    Quality Broadcasting

    The quality of British broadcasting is going down the pan, and I’m not talking about Ann Widdecombe

  • Are you thinking what I’m thinking?

    Are you thinking what I’m thinking?

    Good story telling couples the listener and storyteller’s neural activity

  • effectivus new product process

    effectivus new product process

    How effectivus uses an agile and iterative process to help organisations create new and innovative products

  • Segmenting Storm

    Segmenting Storm

    How user interviews led to a new segmentation of a market.

  • Powerful liars

    Powerful liars

    Powerful people make better liars. I wonder if the same goes for organisations?

  • Skin deep customer focus

    Skin deep customer focus

    Is your customer focus two faced?